eCommerce brand identity & packaging for US health brand Glow Weight Loss

Glow Weight Loss has worked with SEVAH since their 2023 launch to build a brand that looks credible, reads clearly, and scales across products and marketing. The focus has been consistency and usability - not reinvention.

We developed a practical identity system they could apply across web, social, and ecommerce without the brand drifting. This included a refined logo suite, clear typography rules, a balanced colour palette, and supporting graphic elements and iconography that suit education-led content without feeling clinical or chaotic.

We also designed Glow’s packaging across their range, including protein bags and vitamin labels. The packaging needed to look premium, stay legible at a glance, and hold together as new products and flavours roll out - with clear hierarchy, consistent layout rules, and a system that’s easy to extend.